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Many of the small business owners have this question in mind: ‘How can starting a website benefit my Business and contribute to the growth of the Company?’. Times are changing and the influence of technology is reflected in all spheres of life. Small examples are mobile phone and the laptop. People have switched over from papers to e-business. All transactions are done over mail and the Internet.
Are you running a traditional company and functioning currently from an office contacting people over phone or mail. This is truly an old fashioned way of operating your business. You can take your business Online and benefit from the online presence and the huge market probabilities. There are numerous advantages to putting your business online, even if you do not have a great desire to grow as a company.
In the earlier days people depended on yellow pages and classified section in newspapers for getting referrals. Now with the zoom of Internet, people have shifted to Online classified ads and Business websites. More and more people are searching the net for information. Updating Online Business directories will boost business. Now with the help of search terms and a click on your laptop your business info will appear on Google and you will see a growth in your business.
Running a business in this competitive world is not easy, you need to include lot of marketing tactics. Sitting at one place and answering queries is not required, you can be on the move and your website will do all the talking for you. You can take your business online and run the show from any point of the world. Listed below are the key reasons to start a business website and make your small business grow.
9 Reasons to take your Offline Business Online
Company image
A business without a website is like a heart without a beat. Without a website or online presence prospective clients could begin to wonder how serious you are about business. Today, companies of all sizes and industries are establishing a successful online presence. A business website will make your position stronger in the business community and you can benefit from it. You can give the link of your website URL in your business card and promote your website.
24 hours availability
It is not possible to most businesses to manage a 24 hr service. With a e-commerce website you can make money while you are fast asleep. Your website will be working round the clock and probable customers can visit your business website , go thru’ the online data and make the deals. Your website will be live 365 days of the year irrespective of holidays or bandhs i.e non working.
Get to know you
You can tell the world who you are and what is the business activity you are associated with. Generally people form their own conclusions with interactions, you can run the same concept and make your business website communicate serious business intentions. Colorful images and data is like a profile which includes your experience and expertise. Keep updating your website to be up to date.
Contact Us
In the earlier days all queries were answered over phone and chances are that it could be missed. You can include a Contact Form on your website and make things easy for customers to contact you for queries or new business. There could be online inquiries about your services 24 hours a day, 7 days a week. You can tailor your Contact form to derive more precise info about your visitors / customers ensuring the necessary fields are filled prior to submission of any requests.
Customer support
Initiate online customer support. Having a chat option during critical business peak hours will be convenient to resolve any confusion. The queries are answered online and if situation demands you can show several URL’s and convince the customer about your business.
You can introduce a video of your business as a marketing tool, give sales seminars, include a FAQ page to answer queries that can be supportive for months and years to come. This method saves time and your customer queries are understood. An online business will benefit more as you have less telephone calls to attend to and more of business in your hands.
Very low start up costs
Setting of a business website is not very costly. You can have low start up costs incurred. No need of setting up huge office spaces, vehicles and hiring many staff. Simply set up the website and start selling your products. Placing your Company online helps you get a new source of customers. You can make a research in the market and then finalize a good website designer.
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Professional outlook
Owning an attractive website helps to convey to customers that you are into professional business, and gives them more confidence in your capabilities. Your selection of website template and the right domain name will make your website attract many customers and bring in more business.
Gain higher referrals
Your networking on social websites will make a huge difference to the popularity of your website. You can develop links and this can be shared by any one. When people want to recommend your business to a friend, sharing a link is so much easier than writing down an address on paper. The chances of someone clicking on a link is much higher than expecting them to show up somewhere based on word-of-mouth.
Make money online and enjoy your vacation
Internet has enabled customer interactions, you can now educate, instruct and solve clients problems. You can accept orders and payments and receive them directly to your inbox. Introducing your business online can make your location base flexible. You need a good Internet connection to be online without getting disconnected. Your FAQ and forum section will lend tremendous support online.
Imagine the potential for your business or company, if you could expose your products and services to a potentially unlimited number of interested people. In any form of business marketing is the back bone. Continue to attract traffic with strategical planning approach and boost your business website. Include images and latest developments to be online and informative.
Make your website mobile friendly for better response from the mass of people who are tackling data online. Are you serious about starting a website for your business watch out this segment and make your choice. There are readymade website for sale in India by which you can start your business from Day 1. If you do not have a Business website, do not further waste time. Initiate a business website and Good luck for your Business website.
Related Reading:
Is it the right time to start a Business website or Blog in India?
Can a Blog website boost your Business?
Home makers and stay-at-home moms can make real money working from home. The decision to stay at home and support the family should not limit your earning potential. You can come up with unique ideas to exhibit your talent and make money at home.
My friend who was working after marriage, had to quit the job after the child was born. The baby was a little delicate health wise, and the couple jointly decided that the mother will stay back at home and take care of the baby. Initially she was OK and too busy with the baby activities. When the child was 1.5 years old she was missing the office scenario and realized that there was lot of time during the day for which she can put to use such that it can be a support for the family.
The joys of taking care of the home and family is great but gradually it will bring in a feeling of non contribution in terms of money. Do not be worried any more, you can also make money at home while looking after home and taking care of parenting duties too.
Start a Blog website
Blogging is an easiest and genuine way to make money, but it requires lot of effort and smartness to compete with the already settled bloggers. If you are good at cooking , making pieces of art, painting,you can use your blog website as a platform to let the world know your skill and passion.
You can earn money from a blog website by placing ads, enrolling in affiliate programs like Flipkart.com,Amazon.com,Healthkart.com. Your interesting and quality blog posts will attract many readers and gradually you can start making money from your Blog website.
Earning potential from a Blog website
Remember the first few months you will not earn anything, only after the visitors increase you will see an increase in earnings. You will also benefit from the affiliate products displayed in your website. It is similar to earning commission for a product that is sold by a marketing personnel.
There are plenty of freelance opportunities wherein you are paid for article writing. You can contribute your cookery photos to other sites and make money from it. You can register with referral program on selected websites.
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You can increase links to your website by doing Guest posting. This will make you popular in the blogging world and you can be satisfied that you are contributing financially to your family. You need to spend at least 8 to 10 hrs in a week initially to make this happen.
If you are confused while selecting a Blog website, visit Online Web store and make your choice. There are several readymade websites online . The benefit of using a readymade website is that you can start right away after installation. Blogging is a legitimate way to earn money. You can make use of your education, explore and improve your technical abilities, contribute to your family too. As mentioned earlier Home makers can make real money at home.
Watch-outs while opting online jobs
There are many websites that claim that you can make easy and quick money working from home. They mention copy paste jobs, reading mails, checking various URL’s but you need to be careful prior to entering such contracts and deals.
Related Reading:
Is it the right time to start a Business website or Blog in India?
Can a Blog website boost your Business?
Internet has transformed the method by which people search for products. Though conventional forms of marketing such as Print media- Newspapers, magazines, Television and Radio exists and are still effective, people have gradually transitioned to Online platforms to search for data. The popular platform people opt these days is classified sites. Classified websites have brought buyers and sellers close and they have benefited from the deals.
The main reason is that all business communications are dealt over mail and software and therefore quick access for online data is preferred. You can work light, need not carry hard data and the data online is updated to meet competition from various sources.
The Advantages of Posting ads on Online Classifieds websites are:
Advertising has seen several changes and Online classified ads is one such platform that attained huge popularity and has reaped benefits for the buyer / seller and marketing areas too.
Free of cost
Most of the classified websites do not charge for posting ads, which is not the case when you use other media such as newspapers, radio and television for advertising.
Effective and Yields quick results
Placing ads on classified ads aids in viewing data by people who are genuinely interested in that requirement as compared to paid advertisements where people who do not even wish to know about a product view the ad. Therefore they are very effective and yield quick results.
Saves time
Posting ads on classifieds website does not take much of your time. As soon as you are through with the registration part, confirm your identity i.e email, you can create your ad and it is posted right away without any delay. In the other methods of media it takes time to submit, review and await approval.
Easy and targets traffic to your website
All you need to do to get your ad posted is register and create your ad. You don’t need to sign any contracts and often there are no strict rules and regulations for posting ads. Instant posting of your ad, easiest way to advertise hassle – free
Adding your web address to your classified ad will encourage customers to browse the other products that you are selling. A classified ad site is simply another place to put a link to your site, ultimately increasing your traffic.
Business potential is limitless
There are over eight million people online, many of which might be looking for the exact product that you are offering. This makes placing a classified ad all the more attractive and has the potential to expand your business in a short span of time.
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Free classified ads have become one of the most potential advertising and marketing tools on the internet. Summarized the key advantages of Posting Ads on Online Classified websites and if you’re looking for the best way to advertise and reach out to millions of people without paying any money, look out for top free classified advertising websites.
A blog website is started with great enthusiasm,bloggers put all their effort and thinking into churning good articles. The new bloggers are not equipped with the talent to generate traffic on their blog website. Without traffic and visitors, you will not be satisfied as your written data is having no visibility and last but not the least you are not getting any earnings too.
Most of the bloggers search the Internet for valuable info regarding how to improve blog website, few will be on the lookout for ways and means to increase traffic to their blog website. Many others will spend time to gather info on how to make money from blogging.
Understand and implement the Essential tips and tricks for Blogging and you can make your blog website significant to be noticed by the Search Engines. During the journey of blogging most bloggers become successful.
Write your posts with a specific topic
Do not compile all your ideas in one article / posts. As much as possible split your topics into specific ones. A 500 to 600 word article is sufficient for a post. Yes, you can as well create another post and keep it ready for the next blog update. This way you are catering info to your readers in a sequential manner. You are giving them data timely and therefore the readers will come back to gather info from your website.
Review and edit your previous blog posts.
Never let your old posts remain idle. As you progress writing for your website, you take a look at your previous blog posts too. You can link your old posts to your new one such that those articles are also read. As systems are changing across you need to keep your blog posts updated with the external environment. Also review the articles that received the minimum attention from readers, try to add more importance by proofreading and editing that.
Develop quality content in what you post.
The readers and visitors at your Blog website look at the value of your content. They will be amazed to read something surprising but interesting. They are following you basically for your writing style, blog design, and topics you discussed. Watch out for the feedback i.e comments in your social media sites like Facebook or Twitter. Acknowledge their comments and opinions criticisms to improve your blog quality. Let them know that you value their inputs.
Ensure your writing is easy and clear to understand.
You will receive more attention for the simple and practical writing you have included in your articles. You need to create a blog website that is suitable to a wide variety of people. More and more common readers will visit your website as your writing is easy and clear to understand.
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Use social media to popularize your blog.
Your blog will be insignificant if you alone reading your posts. Make it known by sharing your blog posts in social media. Try to Tweet your posts as often as you want. Share it to your Facebook friends by inviting them to your blog Facebook page. Make your blog available to every social media platforms.
These are just some of the essential tips and tricks to blogging. You can plan and set strategies in your own ways to make your blog popular and just stick to it to get good results.
Your comments are welcome to help us improve the article. Share your viewpoint too in the comments.
Also read: Zoom your business with Readymade websites
Blogging has become increasingly popular with each day and the popularity will only increase in the near future. Blogging is a great means to share your thoughts, ideas, knowledge and explore your creativity by including different images, videos, charts and tables.
Gone are those days when you would see people in their early 40’s engaged in blogging as a part time hobby. Nowadays young students who are in college have taken blogging seriously and are making big money out of it. This is all possible with the availability of blogging tools, plugins and the training resources online that are making the process of blogging an easy one.
Blogging gives students the forum to express ideas that may otherwise have remained silent. Most of the popular bloggers who are earning 6 figure income and above monthly have begun their careers as students and taking blogging activity as a hobby only. Taking up blogging will bring numerous opportunities for students.
Read on: Top 10 Indian Bloggers of 2013 and their Monthly Earnings
Let’s discuss the 5 Popular Benefits of Blogging for Students
1. Writing Skills
Writing is the foundation for blogging. Writing helps you put your thoughts in paper / online. Blogging helps you improve on your writing skills and thereby improve on language. You read a lot and therefore improve on all aspects. This will help students gain confidence and submit their projects and presentations with confidence.
Further reading: Benefits of Business Blogging
2. Communication Skills
Blogging is a medium where you can interact with readers. You will develop the art of communicating with external groups. Your communication skills will improve and reader a mature outlook. As you progress you network with peers and established bloggers in the niche and your interaction develops for better result.
3. Source of income
Blogging will boosts your financial standing too. Your income will leap from pocket money to a regular revenue to support your education further.You can convert your writing and effort to earn additional income. You can manage the hosting and associated expenses by yourself.
4. Become Popular
For students, blogging is a wonderful opportunity to showcase their talent and strengths and prove themselves to the world. There are many young bloggers who started off this journey as part time bloggers. They have now established their career and made a place for themselves in the blogosphere. Convert your hobbies eg: photography, painting ,writing etc to blogs and let the world get to know you.
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5. Efficient Manager , Independent
Being into blogging can help students learn the art of management. Maintaining the blog itself, producing great content for it regularly, co-ordinating with guest bloggers, managing advertisers and most importantly, growing the traffic, it is all part of management. The planning, co-ordination and meeting deadlines for your blog website will polish the managerial skills required in your career progression too
Different surveys have identified the role of blogging in education. For students, blogging can be fun and a source of motivation that improves their confidence as a writer. It can also play an important role in professional development.
There is a special free website offer for the month of July 2014If you are a student and are looking for an opportunity to start a website visit our Online store and select a website of your choice. If you do not find the website of your choice you can contact us and mention the details. We have a package of hosting, training support along with quick guides and references that will enable you to have an immediate startup. |
Happy blogging and Best wishes!!
ReadyMade websites allow you to start your own online business without the hassle of developing new website. Ready made website provides affordable and turnkey web design solution for businesses, professionals and entrepreneurs.
You can select the niche that you are interested from the Online store that has ready to go websites.You can start your Business from Day 1 after installation of website. You should NOT restrict yourself to a design catalogued under your industry segment as it is possible to customize any design in our catalogue to fit your business.
All the pre-work is done for you. With a few clicks you will receive a complete system that will work for you 24 hours a day, seven days a week.
Further reading: Is it the Right time to Start an Online Business in India?
Advantages of Ready made Websites:
Readymade websites are popularly termed as Pre made websites. The advantages of ready made websites are listed below.
- Instantly gets live. Online presence
- Pre-installed with content, banners, ads, etc.
- Ready to start promoting
- Faster profit potential
- Less experience necessary
- Less time
- Less Money
Zoom your Business with Readymade Websites:
You will get functional ready to use website. The website will be setup with script that is free of cost. You don’t have to be a web designer. You do not have to be a graphic designer as the logo also is designed as per your domain name. Domain name registration and web hosting is provided free with the purchase of website for the first year. Payment process is simple. You need to pay only after you see your demo website live.
You get a fully working WordPress website, so you can get started instantly and start making money! These sites are now fully equipped with RSS, Video and Photo Albums, and much more, and yes, you can customize with any image, video, or text you like.
You can purchase a website that is completely ready to go – you don’t need to do anything and can have it up and running as soon as you upload it to your server. Ready made websites which are built ready to take away and promote. Training materials and quick guides are provided to refer in case of doubt. Website marketing services and business promotion services can be availed in the long run.
Adding new content and additional pages is possible in Ready made websites. Admin login with Control Panel access will be enables to make the website owner handle website with ease.There is no need for separate software or html design skills.
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Select Readymade website – Save Time and Money
Readymade websites helps you have a vertical start up and encourages you to improve your business or pursue your passion. Readymade websites are a great choice for individuals who do not have the knowledge to build a website which is stressful, full of hassle and consumes a lot of time.
The readymade websites are perfect for anyone looking to make passive income with ads or other similar campaigns. You can quickly and easily add Adsense ads to any readymade website to generate passive income from your visitors.
Related Reading:
Is it the right time to start a Business website or Blog in India?
Can a Blog website boost your Business?
After you have published an article in your blog website you want the world know the updates in your website. This is possible by Pinging your website. Pinging is a process of sending info to the Search engines to notify that you have updated your blog with new content. It notifies the Search engine bots to visit your blog and crawl it as soon as possible. Pinging will help your website getting indexed fast and will increase your traffic to a large extent.
There are several services that serve as a medium to ping your blog. Almost all those services are automated processes.There are both free and premium services for blog pinging on web. These services allow you to send one or more URLs to ping, with one or more keywords. More advanced tools even allow you to send a plain text file with hundreds or thousands of URLs for pinging or specify an RSS feed, category, description etc.
When to ping your blog?
Most of the newbies are curious to know when to ping the blog website. The right frequency for pinging your blog will be after an update. Every time you make a significant change, post a new article, add new pages to your blog you may notify the search engines such that your data will reach out as soon as possible. The result is that the search engine bots will crawl your new pages and index them in the correct category of the Search engine.
Top 10 ways to Ping your website.
The following services are free and for use to increae traffic to your website.

1. Google Ping – This is one of the highest ranking and easy to use ping websites out there for your site.There is a new version for updates.
2.Pingler - One of the most popular pinging sites, Pingler is an old favorite.
3. Ping-O-Matic – Ping-O-Matic is one of the best in the business.By using Ping-O-Matic you can Update multiple services and search engines about updates to weblog content, with a single ping. There are few services in their list but all of them are legitimate and important ones
4. MassPing- Quickly indexes new content or web pages and improve your search engine rankings!. Mass ping is a free online tool that easily promotes your blog or website.
5. Ping Farm – PingFarm is a service which notifies Search Engines that your blog or website has been updated.
6. Feed Shark – Feed Shark is a free online tool that easily promotes your blog or website by sending a ping to its partner sites.
7. Pingoat – Pingoat is a service that pings or notifies a number of services that keep track of weblogs and publish them.
8. Pingates - Ping your blog or website to 40+ search engines and services that keep track of blogs/sites and publish them.
9. Ping That Blog – This site has been created to perform a qualitative pinging on every new page or post created on your blog or site and not to generate unnecessary traffic toward to not working hosts.
10. Ping.in - Ping.in is a blog ping service that pings or notifies Weblog Services such as Blog Search Engines and blog directories that your blog has been updated.
Suggesting a free tool:
IM.org Hyperlink Supercharger– Im.org is an indexer which notifies your domain name to web analytic websites like Alexa, Woorank, Quarkbase, and many more including most search engines.
If your website is based on a WordPress platform, it is already set to automatically ping new posts to various directories. When you publish a new post, WordPress automatically notifies specified site update services. By default, WP is only using the Ping-O-Matic service. But you can add the other services in General Settings> Writing> Update your services.
Ping your website only when you’ve updated content on your website.Too many pings are penalized by Google and they may block your URL or Blog website. Over pinging will have a negative impact for your site.
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To get maximum advantage of using Ping services, make sure that your site is well optimized for SEO. Specifically, check page titles for every page of your website. Another great idea is to optimize your site’s titles by including important keywords in them. Having clear and proper permalinks on website is showing what our content is about both to site visitors and bots! It is improving user experience and help to navigate your site structure.
SEO optimized post titles are the most essential requirement to get high traffic to your website. Title is the key part of your post because if your title has not the power of attraction then the whole article doesn’t work anymore. A blog post title has a major role when it comes to search engine optimization and therefore placed the right way so that Google may appreciate it.
Lot of brain storming needs to be done prior to finalizing upon a title for a blog post or article. Make sure that the title and URL are having the same text. Optimize your blog title is descriptive and long titles. You have to write meaningful and attractive titles for your article. The long titles have enough words in it to describe the purpose of the post by using multiple keywords
SEO – Optimize Post Titles to Get High Traffic
Descriptive & Long titles
The first tip for optimizing your blog title is descriptive and long titles. Spent quality time to pen down a meaningful and attractive article with a eye catchy title for your article. The long title must have enough words in it to understand the purpose of writing the blog post.
Use Keywords
Include keyword in your title and that will get automatically included in the URL. Balance your focus on creating a meaningful blog post as well as a title that has unique keywords. Advanced bloggers follow the technique of using multiple keywords in the post title.
Match content of title and article
The most important trick is to match the content of the title and the content of the page so that Google can make sure about the exact information that you are writing about. Attempt playing with the present titles of your blog and optimize them to see what works the best in bringing high traffic to your blog and of course never forget to leave comments behind. Maintain a balance between SEO friendly post and your readers.
Usage of H1 tag for title
A post title has to have a proper H1 tag and no other tags. It is very important to note that the title should have the first letter capital for every word. H1 tag should not be used elsewhere in the page. The H1 tag, the most important tag, is usually used for main topic of the web page. It is recommended that we should use only one H1 tag on one web page. This causes some different ways of position H1 tag, its implementation in the header of website (blog) and the title of posts.
Make sure you have an H1 Tag on every page you want to optimize. The H1 tag must use the bold tag and your key phrase should be listed first, just like your Title tag.
One more advantage of this method is that the H1 tag is not repeatable across pages. It means different pages talk about different things.
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Social Media
Popular method to gain high traffic for your site. Social media plays a vital role for promotion and popularity. You can promote your article/ blog post through various social sites like Facebook, Twitter, LinkedIn, YouTube, Google+ etc.
Optimize your titles in such a way that the title is eye catching and has a wow factor , also take care that it sounds genuine not laughable. Visitors should be drawn towards reading the article. Read a lot and gain expertise from others writings too. Surf the net and watch out for the great blogs and take a learning or two from such sites.
Remembering a famous quote “Most of the important things in the world have been accomplished by people who have kept on trying when there seemed to be no hope at all”.
Add your inputs in the comments if missed out on any key factor.
If you are aiming at improving the link popularity of your website you should definitely consider using directory submission services as they are highly effective in gaining exposure and getting your website indexed. Search engines follow many criterions to determine a site’s rank for certain keywords. One of these includes links to the site. The page rank of a site is directly related to the number of links it has. The more links you have pointed to your site, with some variation of the key phrase you want to rank high for, the better ranking in the search engines you will receive.
Improve Link Popularity through Directory Submissions
Achieving simple link building is never enough for a website. As much as possible it should attain appropriate link building. This simply means that inbound links directed to your site should be of high quality from reputable websites that search engines recognize and most of all is related to your site.
You need to submit the URL of your Site to hundreds of different excellent site directories with the goal to gain increasing exposure given a specific category. Some sites will require a title, relevant email id, set of keywords numbering 100 to 250 characters, description of 100 to 500 characters. Few directories also require 2 to 3 deep links. You need to select the most appropriate category that suits your website. The categorization varies among directories. You will receive confirmation over email regarding submission and future communications.
Usually people go to directories in order to gain an easy access to a certain number of sites, you can even benefit from this by making your site available for access thru these directories.
The Main Benefits of Directory Submission:
- For new websites to be indexed by the search engines – If your site is newly launched and yet to be crawled by the search engine spiders, directory submission is the first and foremost thing that you should do.
- One of the most important benefits of directory submission is the improving visibility of websites, which is why website owners employ this technique which has the potential to improve search engine rankings.
- Directory submission is directly linked to SEO. As a result of directory submission, your website will be indexed regularly since your site will be found easily by crawlers.
- The one way links provided by directory submission, which are considered more valuable than reciprocal links, will enhance your search engine rankings.
- Be able to target several keywords rather than being limited to your website title. Therefore, you could consider traffic as another benefit of directory submission, though not as important as indexation or one way links.
- Links in a directory submission is deemed reliable by search engines because a person actually reviews the content of your site to determine its quality.
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Mode of Submission
Manual & Auto Submission – Manual submission method is arguably a better submission mode as compared to the latter.
– However, recent research has shown that more and more cutting-edge auto submission software seems to be ready to challenge the notion that manual submission so-called a better accurate of submission method
Considerations
- Fast Submission - This is recommended for “older” sites or domains, which has been online for more than a year.
- Slow Submission - You can have your website submitted to web directories but, you may delay the submission process by making it to be completed in a course of few weeks, or even few months to make it look more natural in the eyes of Google and other search engines. This kind of submission is usually known as SEO-Friendly submission
There are various types of submission- free and paid. Free submission takes time for review and approval. There is another free submission i.e featured with inclusion of reciprocal link in your website. The other means is paid submission which is quick for review and thereby approval.
Tips For Effective Directory Submission
- Check if the directory has already been indexed by major search engines.
- You may also like to also note how many pages are already indexed.
- Ensure the page rank and inbound links of the directory you are submitting. Certainly a higher page rank and link popularity directory is the best.
- If you are submitting for link building, do NOT submit to directories that uses the “nofollow” for their site listings.
- Do not just submit your niche keywords, but also include those high volume keywords as it may provide a good source of FREE web traffic.
Track Your Submissions
You can streamline your process and avoid duplication. Prepare an excel sheet and place date of submission, PR of the website, mention other details in comments section. Directory submissions majorly aid your site in achieving higher levels of long term publicity, exposure and reliability.
There are a huge numbers of directories available online, and it’s wise to choose the established and reliable ones. Any site is sure to benefit from this effective and reasonably priced SEO technique. The benefits you can get from manual directory submissions will basically allow any website to gain an edge with the huge competition online.
Top 10 Indian blogs and bloggers who are earning big bucks by blogging are actually trendsetter for Indian bloggers and inspiration for millions of bloggers all around the World. They rule the roost in blogosphere. They dictate authority in their niche.
They work from their home, in their own time, express their thoughts independently, freak out in their free time and finally “ Live their Life King Size ” earning big money consistently. Their bio-data, blogging activities and rise in the blogging arena truly inspire newbie bloggers of India and Worldwide.
Blogging is generally opted by college students who are really keen to earn the money. Some of them even accept it as their full time job because in this profession they are their own boss, have complete freedom and above all they earn more than what they could have earned by working in a private company.
Top 10 Indian Bloggers of 2013 and their Monthly Earnings
1. AMIT AGARWAL
Blog :- labnol.org
Blogs About ( Niche ) : Technology
Google page rank: 6 and Alexa ranking: 2,628
Estimated Monthly Adsense Earning : 36,000$ (21,60,000 INR) monthly
Amit Agarwal is the legend in the field of blogging, he is referred as the ‘Undisputed King of Indian Blogosphere’. Amit Agarwal has done Engineering in Computer Science from IIT-Roorkee, and was working at ADP Inc. for clients like Goldman Sachs and Merrill Lynch.
In 2004, Amit quit his job to become India’s first and only Professional Blogger and launched his blog Digital Inspiration (labnol.org). Digital Inspiration is now among the Top 100 Technology Blogs on the Internet out of an estimated total of 130+ million blogs and getting averages more than 3+ million page views per month. Agarwal was the winner of MVP (Most Valuable Professional) award by Microsoft for 5 consecutive years( 2007-2011). His blog Digital Inspiration is the highest earning blog in India .
The purpose of the site is to help you take maximum advantage of the software tools and web technologies at your disposal so that you spend more time doing things you really love.
2. AMIT BHAWANI
Blog :- amitbhawani.com/blog
Blogs About ( Niche ) : Technology And Blogging
Google page rank: 3 and Alexa ranking: 34,562
Estimated Monthly Adsense Earning : 15,000$ (9,00,000 INR) monthly.
Amit Bhawani initially started blogging in the year 2005 by writing on multiple blogs but they didn’t succeeded, then he started working seriously on his own blog in April 2007 and have extended it to multiple topics like tech, health, career, pictures, travel and auto. Amit says “Its real easy and a great life now because I don’t need to worry about a job, my future or my dreams, because everything can be fulfilled”.
Now he lives in Hyderabad after completing his Post-graduation degree.He is obviously a full time blogger and also operating his SEO company in the same city.
3. HARSH AGARWAL
Blog :- shoutmeloud.com
Blogs About ( Niche ) : Technology And Social Media
Google page rank: 4 and Alexa ranking: 3,484
Estimated Monthly Adsense Earning : 11,000$ (6,60,000 INR) monthly.
Harsh Agarwal is a professional blogger and blog consultant. He writes about blogging, WordPress, Facebook, SEO and Technology. With blogging he offers numbers of blogging related services like Guest Posts on his blog..Harsh is basically an engineer living in Delhi currently.
4. RAJU PP
Blog :- Techpp.com
Blogs About ( Niche ) : Technology Tips & Tricks
Google page rank: 4 and Alexa ranking: 18,535
Estimated Monthly Adsense Earning : 10,200$ (5,50,000 INR) monthly.
Raju PP is an Engineering graduate in Electronics and communication and has some working experiencing in leading IT firm. He left his job in 2009 due to passion in Blogging. Before that he was working in Banking Software Domain.
Technology Personalized (formerly Technically Personal), launched in 2008, is one of the top technology blogs on the web with focus on personal and consumer technology including web tools and gadgets.
5. JASPAL SINGH
Blog :- savedelete.com
Blogs About ( Niche ) : Designing And Affiliates Marketing
Google page rank: 4 and Alexa ranking: 19,724
Estimated Monthly Adsense Earning : 10,000$ (6,00,000 INR) monthly.
SaveDelete.com is a technology blog founded by a Mechanical Engineer cum Professional Blogger Jaspal Singh in 2009. He has represented an example for people who think blogging is only for Computer students and Engineers. He has skills of Designing & Coding. His interest in computers & internet has made him a self proclaimed geek. Most of the time he is found with his laptop even when he is sleeping , he keeps it close enough to grab a look whenever possible.
6. ARUN PRABHUDESAI
Blog :- trak.in
Blogs About ( Niche ) : Business, Marketing And Trends
Google page rank: 5 and Alexa ranking: 18,808
Estimated Monthly Adsense Earning : 9,000$ (5,40,000 INR) monthly.
Arun Prabhudesai is an avid Internet geek, IT professional since 1996 Arun created his blog about finance and technology in 2007. His blog Trak.in has now become a multi-authored and more diverse news and opinion site. Amit spends more than 12-14 hours in a day in front of the computer.
Over past 4 years, Trak.in has grown tremendously – It is no more a single authored blog. A team of authors write for his blog, he also gets experts from their respective fields to publish their columns on trak.in. While it started as a blog, Trak.in has now become a multi-authored and more diverse news and opinion site. The focus of this blog is on Indian Business and startups in general, however, being in IT for more than a decade and being passionate about technology I may sometimes drift into Technology and Web2.0
7. NIRMAL BALACHANDRAN
Blog :- nirmaltv.com
Blogs About ( Niche ) : Computers Tricks And Tech
Google page rank: 4 and Alexa ranking: 26,436
Estimated Monthly Adsense Earning : 8,500$ (5,10,000 INR) monthly.
Nirmal is a Civil Engineer, Software Engineer and a Professional Blogger started his blogging career in 2007. He writes on his blog about technology, WordPress and blogging. His instructional / tutorial articles are helpful for new bloggers.
He writes about freeware reviews, internet tips and tricks. Coming from a small town named kochi, Kerala. Nirmal has changed his life through blogging. Nirmal currently lives in Mangalore, India with his family.
Microsoft awarded him the “Most Valuable Professional” status for 2008, 2009, 2010 and 2011 for his contribution in Windows Experience.
8. ROHIT LANGDE
Blog :- blogsolute.com
Blogs About ( Niche ) : Computer , Software And Blogging
Google page rank: 4 and Alexa ranking: 32,677
Estimated Monthly Adsense Earning : 8000$ (4,80,000 INR) monthly.
Rohit Langde is a Mechanical Engineer and a professional blogger. Rohit usually blogs about software Reviews, internet, gaming and various tutorials about technology. Apart from Blogging, he has recently ventured into Internet Marketing. He is also a regular speaker at Technology and Blogging conferences.
9. RAHUL BANSAL
Blog :- Devilsworkshop.org
Blogs About ( Niche ) : Computer , Software , Mobiles And Social Trends
Google page rank: 4 and Alexa ranking: 23,798
Estimated Monthly Adsense Earning : 6,500$ (3,90,000 INR) monthly.
Rahul Bansal started Devils Workshop as a technology blog in June 2006, focusing on posts covering latest trends, news and analysis from the fields of internet, technology, social networking, computers and mobile. Rahul raised Devils workshop to the stage of most visited blogs of India today with his continued commitment, strong web analytic skill and business plans.
As far as his studies are concerned, he has completed M.Tech(Computer Engineering) from the College of Engineering, Pune.
10. SRINIVAS TAMADA
Blog :- 9lessons.info
Blogs About : Programming , Languages And Computer
Google page rank: 4 and Alexa ranking: 7,922
Estimated Monthly Adsense Earning : 4,000$ (2,40,000 INR) monthly.
Srinivas is in his early 20’s started blogging in 2009 and founded 9Lessons.info, He blogs about programming, social media and technology. Really if you want to know and learn any basic programming and coding this is the best blog for learning programming. He is one of the blogger who don’t pay a penny for hosting charges and domain name booking and is earning a handsome sum form Google. He is currently perhaps the best blogger blogging about programming and design tutorial in India.
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Hope you are inspired with this information .You may have got an idea about the power of blogging and the benefits in money. This data is compiled based on their Adsense Earnings .They earn more than this because they use multiple websites , Affiliate Programs , Direct Banners or Link Advertising .
“Your ability to discipline yourself to set clear goals, and then to work toward them every day, will do more to guarantee your success than any other single factor” – Brian Tracy
Give it a try. Start a website and watch out for your transition into a world of blogging, learning and becoming a better person.
“Patience, persistence and perspiration make an unbeatable combination for success” -Napoleon Hill
Data Courtesy : probloggertricks.com, geteverything.org, thatscoop.com, digitalhubinc.com for their content and data in building this list as quoted on 25 Mar’14
Related Reading:
Is it the right time to start a Business website or Blog in India?
Can a Blog website boost your Business?
Zoom your business with Readymade websites
It is important for your website to be found by Search engines and human visitors. For that you need to use top keywords, assign correct categories, label right tags for each posts to enable organize the content on your Blog website. Newbies may be confused to understand the difference between Tags and Keywords and their relevance for the search engines.
Let us understand the difference between Tag and Keywords in a Blog website:
Before we proceed you need to get a briefing on the categories too.
Categories: Categories are used to organize posts based on subject. Categories provide an useful way to group related posts together, and to quickly tell readers what a post is about. Categories also make it easier for people to find your content.
Tags: Tags are similar to categories, but are used to describe the post in more detail and are optional. Tags provide a useful way to group related posts together and to quickly tell readers what a post is about. Tags also make it easier for people to find your content.
Keywords: keywords are terms that are used repeatedly in the content of a post. Keyword is included in the title, tag, meta description too. Unlike tags and categories, keywords are not entered into a separate column or field when creating an article, infact the keywords are integrated into the blog posts itself.
What are Tags?
Tags are labels that are used to categorize the posts on your Blog website. For example if your blog’s niche is about “healthy eating”, you can have a tag for ‘healthy diet’, ‘diet and exercise, etc. For all posts about healthy diet and associated recipes you would assign the same tag. For posts related to calories and exercise regime you will assign the ‘diet and exercise’ tag.
The more organized you are with your tags, you will get more readers to your blog website in search of that keyword they had been searching. Using long tags i.e a combination of words will make your blog posts remote and less important for the search engine to index.
Use broader tags for your posts than the regular length ones. You can have many articles linking to that particular tag by keeping it broad. It is not right to use multi versions of the same tag words. If you use the same words in a tag in a different version eg: exercise and nutrition, adding plurals, variations in the word eg nutritious ,capital letters, etc. will assign the tag as a new one.
Tags are more like onsite filters. You use 4-5 tags per blog post to help describe the key subjects/ topics within the post. They could be thought of as keywords but the intent here is to make these generic enough they can be used again and again.
What are Keywords?
Keywords are used by search engines to identify what your blog and your blog articles are about. A Search engine knows what terms are highly searched by users, and looks for those words and phrases on web pages.
The search engine uses this information with other complicated logarithms to assign a particular blog or website a page rank. This is where “search engine optimization” comes in. If you optimize an article on your blog with a particular keyword, the search engine will be able to pick up it and will hopefully assign your article a decent page rank for that particular keyword.
To summarize, this actually helps visitors searching for the keyword to land on your blog website and find your article. This can happen because the search engine has determined that your article is a good resource for that particular keyword or search term as per ranking assigned. This is not the only way Search engine assigns Page rank for your Blog website but this is a key factor.
Keywords have SEO value and are typically the META Keywords hidden from the user but readable by them if they view source for any page. These are read by the search engines to help rank the page they are used on.
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Why is Keyword Research critical for your Blog website?
For any blog website to run successfully with huge traffic you need to abide by the guidelines set in the blogosphere. You should not add keywords on your own i.e keywords that are not associated to the article. You need to choose keywords that are related to your blog’s niche that people are looking out for. There are plenty of Keyword tools by which you can identify different search terms and find the highest searches for each term.
You can then include these search term phrases skillfully into your article and improve on optimizing your Blog website.
By using highly searched keywords for your tags, you not only increase your blog’s overall SEO, you also increase the user’s experience on your blog website. Your blog posts will be well categorized for highly searched terms and phrases, making your blog easy to use and navigate through.
This was a brief on the difference between Tags and Keywords which are the key for any blog.
Internal links are the links on your blog website which are referring to some content or articles on your blog. Internal linking is very important in blogging as it will help you getting an increase in traffic, page views and page rank. Google calculates the page rank of every blog and internal linking plays a vital role in this.
Every blogger is inclined to increase the quality and readership of their blogs and internal linking will surely help you in that. In order to drive traffic to all your articles and rank every page on your site on your blog, you must work on a strategy to get proper link juice to all your pages. That’s where internal links come in to action.
Why SEO is important:
SEO is the key for the success of every Blog website. Better SEO will make your Blog/website viral in the search result and you will be gifted free organic traffic by Search Engines. A blog following SEO requirements will be listed top on the search results by the search engine. You may be familiar on how you refer data from the top 2 pages of Google in the search results. People always prefer top results. Therefore it becomes important to follow SEO for your Blog and target the top pages in search results.
Benefits of using Internal linking
If you place proper internal links throughout your blog and within your articles, then all your articles in your blog website will get proper link juice. You can become familiar with the benefits of internal linking.
Increases Pageviews and decreases bounce rate
When you link your old articles to the new ones, your old articles are read and they are revisited. Ensure the content is relevant to the article. People who are new to your website will get a feel of the quality of articles in your website. This will increase the page views count.
Bounce rate is calculated as the percentage of one page view visits on your blog. Higher bounce rate is bad for your Blog website. High bounce rate indicates that your website is not providing the content the readers want. By using internal links you can decrease the bounce rate as the reader is forced to read useful info in your Blog website.
Few watch outs in internal linking to reap the maximum benefits.
- Always link to the relevant internal links
- Usage of keywords that are related to your blog for anchor tag text.
- Minimize including too many internal links in a blog posts. It becomes annoying and the reader may skip off the links.
- Avoid linking the same doc always in internal linking. Spread your outreach of linking.
Increase Page Rank:
Page rank is provided by Google to every blog which depended upon backlinks and internal links .When internal linking is done for a particular blog, you allow the flow of link juice from your pages / posts to the external hyper links. When you provide quality internal links in your blog posts you end up linking juice within your blog. Link juice is a major factor affecting Google Page rank and you will surely accomplish a higher page rank with appropriate internal linking.
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Better Crawling and Indexing of Your Site
You may be aware that search engines crawl the blog website for identifying new content. Internal linking will increase the crawl rate of your blog which is ideal for SEO optimization. They know that you are providing further data to enrich the reader. After spiders crawl the websites for the content that is available, your website will be indexed in the search engines. Internal linking will provide smooth flow, easy navigation and help search engines index your blog.
Internal links are more user friendly – Anchor texts
Providing Internal linking helps users to easily navigate within your blog website. By using proper anchor texts in your content you can show and send them to the most relevant pages that they are interested in. You can point relevant articles as per content demand with correct anchor text. So if you’re writing an article about ‘advantages of readymade websites‘ you can point your user from there to related “categories and tags” by using internal links.
As it’s already mentioned above using proper anchor texts helps user to find more useful and related content in your site. This helps in increasing your site conversion rate. New visitors find it useful and can easily know your site structure and site links
Increase Impressions:
Impression is the term which is important for the ads providers who pay you a certain amount for CPM, which means cost per mille or per thousand impressions. So you can increase your revenue with internal linking. Page views and impressions are close related terms but in internet marketing there is a great difference between these two. With increased page views you will surely increase your page impressions.
If you place proper internal links throughout your blog and within your articles, then all your articles in your blog website will get proper link juice .
Both internal and external links should be equally given importance in SEO. External links are off page factor (backlinks) which gets you an authority from external source. While internal links helps in passing the link juice equally to other pages within your site.
Hope this article has shared info on the importance of internal linking and the benefits of internal linking in SEO. Share your opinion in the comments. Get going in internal linking in your blog website.
Search engine optimization (SEO) is important for any successful blogging campaign. Implementing SEO in the right manner will bring numerous benefits to the website. In addition to attracting huge traffic to the Blog website you also rank higher in pagerank and your blogs will be regularly visited for complying with SEO requirements. SEO mistakes can make or break a website.
Being aware of the common SEO mistakes is a critical start to making sure your website earns high visibility in the search results.
Following are the common 7 SEO mistakes to avoid.
1. Lack of targeted and valuable content
Readers search for valuable and unique information. The content you update should impress, engage and connect with the readers. Give the readers what they want. Deliver content that is worthy of time and attention for the reader. To rank well in search engines, your web page must have specific keywords and terms. The content in your blog and website is analyzed by search engines. If the data is not relevant, both search engines and web users will ignore it. You need to focus on the grammar, avoid spelling mistakes. Careless mistakes will have a negative effort on the readers. Be sure to give quality content for the visitors who have visited your blog .
2. No keyword research
Keywords are the words typed into a search box. Keyword research is on f the most important, valuable and high return activities in the search marketing field. You need to understand the market you are targeting, and their needs. Ranking for the “correct” keywords can make or break your website. Thorough research is critical to establish which keywords would work best for your target customers. You need to conduct research on your markets keyword demand, target for SEO with appropriate terms and phrases and arrive at the correct ones. There is a long discussion about long tail keywords being more advantageous than regular keywords.
3. Too Little Content
There are bloggers who restrict content to a minimum of 350 to less than 500 words. Most websites, especially blogs, suffer from posts that are too short. Writing an article after thorough research requires at the least 750 to 1000 words. Writing extremely short posts hurts reader loyalty plus your page could be considered as low quality when it comes to SEO rankings. There is a tendency and a said pattern that a majority of readers follow. They read the opening paragraph thoroughly, then quickly run thru’ to the middle of the article, watch images and videos and finally read the conclusion.
This is like reading the paperback of a novel. After reading a few pages of a detective novel, with immense curiosity will read the last page and then relax to read the entire book. Longer length articles provide better ROI when the content is relevant. Writers and web designers shouldn’t be afraid of content below the fold, they won’t lose their audience by making them scroll. If you have valuable information that is helpful to your readers – and customers – they’ll stick around, and your ROI (Return of Investment) will reflect it.
4. Not Doing SEO Correctly
You need to optimize your posts for the Search engines and follow correct SEO practices. There are time tested strategies that are being implemented for higher visibility and success. For example at many instances bloggers give references of Home page while doing link building. A better approach would be to link the most popular posts or most viewed page and keep changing the references for an overall impact. You can keep bringing variations by regularly upgrading your knowledge of SEO and implementing the changes in your Blog website.
5. Forgetting the Alt Tag in images
Alt text is a short description of your images included in your blog posts. It was designed so that people who use screen readers (a screen reader converts text from your computer into audio, for people who might be blind or unable to read, or Braille). If a person reading your blog is blind, they wouldn’t be able to see your images – but alt text lets them know that there is an image, and explains what it is.
These days, alt text is also important for SEO purposes. Google can’t read your images based on the picture alone, so they use the alt text to recognize pictures (so if you want an image to show up in Google Images under a relevant search, it needs to be labeled properly).The truth is that a picture is just an image file if it’s not optimized for a keyword. To optimize it, use the ALT tag when inserting your image in a post; you’ll definitely see better results.
Always name your image with the keyword of your posts. This will improve the presence of keyword in your article. For example if you’re blogging about “common SEO mistakes”, do not upload the image as ‘image002.jpg’, name it as “SEO mistakes.jpg”
6. 302 redirects instead of 301
Redirects are a small thing in SEO that can wield a lot of power. Incorrect usage will not only irritate the readers , they will not come back due to the previous experience. The biggest drawback will be when search engine robots will not bring your article up in SERP. Be extremely thoughtful while making changes to your blog website. Close all the loopholes and make your data live.
A 302 redirect reflects a temporary redirect. If you are removing a page for a short period of time to make changes you want to use the 302, which will inform the search engines that the URL being redirected will be put back at this address. When the URL is permanently removed or changed, you must always use the 301 redirect. Search engines will know that the redirect is permanent and will continue to assign the content with the new URL.
- Quality issues – 404 errors
Getting a lot of 404 errors will convey to the search engines that there is a quality issue with your Blog website, therefore any old or not in use pages that have links pointing to them should be redirected to new versions of the page, or to relevant pages when a replacement is not available.
Google Webmaster Tools is an extremely valuable resource when checking for 404 errors. You can find the crawl errors section in your Webmaster Tools in the left sidebar under the “Crawl” dropdown. Once you click on “Crawl Errors,” you will see the “Not found” section. It will show how many pages are not found, with a graph and a list that have the URL, a response code and the date it was found. This data will enable you fix and proceed.
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7. Internal Linking
Poor internal linking structure is another big issue, which can cause many problems both from a visitor who lands on your article during search and with the search engines. Make sure that every page of your site has links going to it.
When a search engine crawler is going through your site, it counts on your internal link structure to bring it to every page of your site so it can be indexed easily and clearly. With a poor internal linking structure, there may be pages the crawlers cannot reach because there are no internal links providing direction.
Internal linking is important for other reasons as well. Visitors will have a rich experience if they get all the relevant information from your article with appropriate links for more info. Visitors need to easily find what they are looking for, and good usability can make or break your site and have an impact on your rankings by lowering your bounce rate. People keep following the flow laid down by your links, they will go from one page or post to the next by following internal links. Bounce rate plays a role in how search engines will rank your site.
What is your opinion of the SEO mistakes that can break or make a website?
Google Analytics is a valuable tool for monitoring and analyzing traffic on your website. It is a powerful tool to track the efficiency of your online campaigns and get the best results in your marketing efforts. Google Analytics is recommended for your Business as Google Analytics will give you information about who is visiting the website, what is the data they are looking for, the web browser source the visitor is using, the keywords used by the visitor to arrive at your website. This information is very critical as it will help you bring necessary changes and improve your website.
Google Analytics will provide data on the number of new visitors who have viewed your website. Google Analytics can be the best choice for marketers, as it is completely free and works well for small companies with small advertising budgets. Google Analytics can be used to drive targeted traffic to your website thereby improving conversion rates to improve revenue for your website.
Google Analytics help your website to get a higher ranking on the search engines and also boosts the productivity of your online business. Google Analytics provides accurate statistics on the number of visitors who come to your website and the time spent by individual visitor in viewing your website. In short, this tool can be valuable in measuring the bounce rate of your website that may be able to indicate the effectiveness of your landing pages in attracting the visitors.
A low bounce rate is associated with more percentage of satisfied visitors, who are able to get more relevant and useful information from your website.
The top 5 Benefits of using Google Analytics to succeed in your business:
Target your Online visitors
Using Google analytics will enable you target a niche audience who may be interested on purchasing your products. You can provide greater online visibility to your business with more exposure to your company’s brand using this marketing approach. As mentioned earlier it will help you get an idea of the type of visitors coming to your website and the popular keywords that were used in the process of searching specific products. In this way you can cater to the demands of the potential customers and stay ahead of the competition.
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Measure your marketing campaign results
Use Google Analytics to optimize your website performance and attract more number of customers for a prospective business. You can use targeted keywords as part of your SEO marketing strategy with the help of the statistics derived using Google Analytics tool. There are several methods that can be adapted to determine whether your marketing campaign will be successful or not. This will benefit you and you can get lots of opportunities for growing and diversifying your online business with the help of this amazing tool.
Website Customization for greater exposure
You can customize your website based on the data generated in the Google Analytics tool. You can modify the content and improve on the landing pages to target larger number of visitors. Identify the shortfalls in your website content and include interesting and attractive content that can gain larger audience. Make your website visually appealing with images and interesting graphics.
Analyzing the traffic flow to your website
Google analytics is a powerful tool in finding out information about various source of incoming traffic flow to your website to help determine your marketing strategy. By visiting Traffic Sources -> Keywords you’ll be given a list of all the keywords, sorted by popularity, that visitors used to find your web pages. Use this data to see how effective your search marketing campaign, in particular how effective your link building is, and find out which pages are bringing in the maximum visitors. You can then analyze these pages, what you’ve done to promote them, and apply similar techniques to your lesser performing pages.
Tracking user activities on the website can be useful in catering to the specific needs and requirements of the customers.
Re-look and improve your web page quality
Google Analytics helps small business owners to re-look at and examine their website pages to determine how well the content is written to attract traffic. If you have a website that does not have quality content, Google Analytics will show you “visitor flow visualizations” so you can determine which pages you need to redesign, and which ones have good quality content. Based on the results you can repackage your website and give a new look to increase the frequency of online visitors. You get an opportunity to address your target audience needs and also succeed in your business.
Google Analytics provides some excellent features for the customers with efficient reporting tools and helps in providing customized data that may be useful in formulating marketing strategies. You can generate content analytics report to find out your website conversion rates and the number of visitors who frequent your website.
To summarize Google Analytics is a wise investment for both small businesses and large enterprises as it helps in providing a marketing edge to boost their promotional campaigns. Marketers can find the most running or popular keywords to help improve SEO campaigns and provide higher leads for their product sales. Google Analytics is a free tool with great opportunities for all kinds of business owners in managing their resources in an economical manner.
Install Google Analytics and use its features to measure the outcome of all kinds of campaigns and use the statistics to create a unique brand for your products in the market. You can sit back, evaluate, monitor and innovate your online strategies to get the best results for your business.
An interview with an emerging blogger – Prerna Agarwal (http://prernashealthguide.com/) who has tasted success in her field and sharing experiences of starting blogging with a readymade website.
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Lot of work is involved in getting high search engine rankings for your Blog website. Things will not happen overnight. A strategic approach is required to reap the benefits of applying SEO. You may be lacking time to complete all the formalities. Start in small ways to fulfill the basic formalities and develop your blog website and business. Get familiar with SEO for beginners on how to Optimize Your Blog Posts.
It is a common fact that updating fresh and quality content will keep loyal following, surely engage readers and attract links to your website. Regular commenting and interlinking of articles as mentioned in the previous posts will enable you rank higher in Search Engine rankings.
“How to Optimize Your Blog Posts”.
You need to focus on the 7 key areas of on-page SEO to improve Search Engine rankings. This has been proved to be beneficial time and again.
Conduct Keyword Research:
You need to conduct keyword research by typing the words in the search box. Keyword research is one of the most important, valuable, and high return activities in the search marketing field. Typing the words into a search box. Refer picture shown below.
You need to rank for the ‘right’ keywords that will boost your blog posts higher in search engine rankings. By conducting keyword research you will not only learn which terms and phrases to target with SEO, but will also learn more about the customer requirements.
You will be able to target the right kind of visitors to your blog website. When you conduct research for keyword you can predict the shifts in demand , the variations in market, you can respond to market conditions and produce products, update your services. These are the qualitative information the web searches are depending upon and they are actively seeking for. In the history of marketing, there has never been such a low hurdle to entry in understanding the motivations of consumers in virtually every niche.
Focus on Low-Competition Keyword phrases:
You need to focus on low competition keyword phrases. Do not target on highly competitive keyword with on-page optimization as it will not benefit for blog posts and blog website. You may be wondering how to identify the right keyword or keyphrase that are competitive.
We have given two key phrases for reference as used on this article. Type your keyword or keyphrase into the Google search using quotations for e.g: (“Conduct Keyword Research”) and then look for the number that appears below the search box.
Figure 1:
Figure 2:
If the number is big and over 75,000, you should avoid it as it is highly competitive. If the search number is smaller as indicating low competition in figure 2, it will be appropriate to include the keyword or keyphrase in your article and score a higher ranking.
Do not overstuff keywords in your blog posts. It is considered Black hat trick or strategy. Keyword stuffing is a wrong method since it is an attempt to manipulate search engine rank your blog post higher. Now filtering method has enabled Google to identify all black hat methods. 2 to 5 % keyword density is ideal for your article.
Choose One Keyword or Phrase, and then Write Your Blog posts
When you select a keyword or keyphrase with low competition, you need to attract traffic by writing a bog posts around that keyword / keyphrase. You need to ensure the article / blog posts is adding value and delivers quality to the reader. The higher the quality of the article ,it will stand a better chance in getting the attention of the search engines.
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Use Your Keyphrase In Your Post Title and Title Tags
Use the keyphrase in the title of your post and in your title tags. The single most important on-page SEO factor is the title tag. If you want a page to rank for a specific keyword phrase, make sure that phrase is in the title tag.
Also make sure the page you’re targeting is the most relevant page on your site for that keyword phrase. If that’s the case, including your keyword phrase in the title tag is natural. It benefits your audience by letting them know what information they will find on the page, and it clearly indicates to search engines what your page is about.
Repeat the Keyphrase in Your Blog posts.
Integrating your specific target keywords within the content of a page can certainly have an impact on page rankings because it’s a very strong signal that tells search engines what that page is about. However, there’s a very fine line between acceptable use and unacceptable overuse of keywords.
As a rule of thumb, try to include your keyphrase early on in your article or in a H2 tag. While this may not have a huge impact on your rankings, it will help show your readers that they’re reading the right piece of content.
Use the Keyphrase in your Meta Description tags
Using keywords in your meta description tags does not help you rank higher. Google has openly stated in 2009 that the keywords meta tags does not rate the blog posts higher. However, by including them and when people search on Google for a specific keyword, Google bolds the keyphrase in the search results. The final result is that this will encourage people to click on the search results even though it will not hep rank higher.
Include suitable Images Related to Your Keyphrase
The ideal way to include images is to check compatibility with the content. When you publish your articles, ensure that you find related images and use your keyphrase in the “Alt description” of your image. This is beneficial for two reasons: first, it helps search engines see that you’re trying to create a complete piece of content, and second, it’s great for accessibility.
For e.g when you are writing an article on “conduct keyword research” include the same keywords or key phrase in the image and alt text too.
The above seven key points on page SEO when applied to your blog posts will enable you to optimize your Blog posts. These were few valid points on SEO for Beginners. If you have experienced any other key factor do mention in the comments to help us reapply.
A good off page SEO strategy is essential to your success in optimizing your site for the search engine results. Quality backlinks are definitely the most important factor in your SEO ranking. The number of backlinks to your website is an indicator to the search engine’s algorithm that your site is of importance.
If you have these inbound links from established, high quality websites with a high Google PageRank, the more merit your backlink will hold. Google will give higher credit for your website if you have a good number of quality backlinks, and consider your website more relevant than others in their search results pages.
At the same time generate more quality internal links for your blog website. Interlinking articles within the blog will also give more importance to the blog posts. In this article, we’ll be highlighting six key strategies which you can use to build quality backlinks for your blog website.
1. Guest blogging
Guest blogging is an ideal way and popular way of developing simple one way links by a lot of the bloggers. The majority of the popular websites accept visitor /guest writers placing on their web site that not just direct you towards raising one way links but also assists you get high quality and good amount of traffic for the website.
You can submit articles in the area of expertise such that the blog also benefits with expert views. You can distribute a few of your very best and exclusive articles to your similar niche websites. Getting approval in High PageRank websites is not easy but you can make an attempt by publishing best content. Focused effort will enable you gain great results for your blog website.
2. Blog commenting
Blog commenting is an ideal method to build quality backlinks. Commenting on other blog websites in the same niche is a proven method for gaining organic traffic too. The only caution is that you should post genuine and valuable comment after reading the article and then give a link of your recent posts /popular posts which will benefit your website. Opt for the dofollow blog that will help one way links with your keyword.
If you give a vague and generic comment without going through the blog it will be considered as spam and shall not be read by the blog admin manager.
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3. Social Bookmarking sites
Many social bookmarking/ networking sites allow you to add links to your website and other sites in your niche. These backlinks are important, do not underestimate the power of these links and make effective use of them. The articles will go viral and have a huge impact on traffic too.
Here are numerous social networking websites like StumbleUpon, Facebook, Twitter, Google+,Reddit, Digg and Delicious . Book mark your current websites and that can assist you generate simple backlinks for the web site.
In current situations Facebook plays a vital role as there is huge viewership. The key with Facebook is to make sure that your links are being seen by the right people. To get to the right audience you can start by creating a fan page and inviting people to your friends list who have similar interests, then inviting them to “like” your fan page. Keep updating content in your blog website and make multiple posts on your fan page to generate qualified traffic to your site and build quality backlinks from one of the most popular sites on the internet
4. Directory submissions
Directory sites are another great place to build links back to your site and to generate qualified traffic from people who are searching for your content. The Directory sites have several categories and you can select to the most nearest category that fits your blog website. You will also be able to view the listings of sites that have been approved and pertain to the corresponding category. The advantage is that your blog website will be visible for the visitors and you get a quality backlink from a reputable site. Prior to submission check the directories pagerank and if it is a free directory submission or paid. Few free submission directories are mentioned:
5. Article marketing
Article marketing is one of the best and most effective way to get quality backlinks to your blog website. An important watch out is that you should submit most of your articles to reputable and quality article directories that are established and have authority in the Search engines. You need to effectively use the dofollow article directories.
Following are the top sites for article submission:
How to create quality backlinks
Consistent approach will enable you create quality backlinks. You need to target on completing basic activities on a daily basis.
- make 10 comments on 5 Relevant Blogs (10 links- app 30 minutes)
- Submit Your site to Three Directories (3 links-app 30 minutes)
On a weekly basis write one article between 800 to 1000 words and submit it to 3 Article Marketing Sites (3 links-1.5 hr)
Follow this simple plan and you’ll see an amazing hike in your backlinks and you’ll be able to gain a higher page rank and a good position within the search engine results. This will boost organic traffic for you and you’ll see better results in your business too.
When you’re pursuing high quality backlinks you should not pay for backlinks, which can get you easily flagged on Google Search, nor should you sign up for services which provide backlinks in exchange for you providing links on your website. By following this you’ll be on the safer side.
If you have gone thru’ the article and can add any method for building quality backlinks include them in the comments.
To make your blog website get higher in Page rank as quickly as possible with the least amount of energy, you need to follow the critical requirements of SEO (Search Engine Optimization) process. By applying SEO methodology you will see an increase in traffic and thereby more business.
Effective SEO plugin:
First and foremost download the WordPress SEO by Yoast, plugin. You can get your posts aligned with SEO requirements. This plugin is reliable as you will receive prompts in the form of color codes to further improve on SEO.
There are four classifications: General, Page Analysis, Advanced and Social. You can enter details of Meta description, Focus Keyword and you can understand the shortfalls in the page analysis section with color coding. You will get the variable differences in the suggestions to make further corrections.
Let us understand “How to do SEO for your Blog website” and the critical aspects of Site structure.
Essential component for SEO success-Permalinks:
When you start to prepare a posts and you enter the title name you will see the link appearing below. This is the permalink of that particular posts. It may reflect in post number or post name. It is recommended to have the post name as this will be referred during interlinking of docs. The biggest advantage is that the title will have keywords and this is boosted in the URL.
To make corrections for your Blog website go to WordPress admin dashboard, select Settings – Permalinks. Select /%postname%/ .You will finally see all posts as http:// www.getreadywebsite.com/how-to-do-seo-for-your-blog-website/ instead of http:// www.getreadywebsite.com /?page_id=2520
Permalink is a critical site structure. If your Permalink structure is going to contain categories, make sure you strip the word “category” from the URL structure so that your URL is clean and contains nothing extra other than descriptive words.
Usage of Descriptive anchor text for links:
Use Descriptive anchor text for links between pages internal to your website. As much as possible you want your internal links to use descriptive anchor text for the pages they link to. For example you have several requirements on each page that link back to your Homepage, you can add a keyword into the link instead of just using the word “Home” as anchor text.
Include keyword at all key areas:
Include the Focus keyword in the Meta Description field. Edit your opening statement to include the keyword in the first sentence or paragraph for better emphasis. This way your keyword improves rating. Put the keyword in the “Meta Keywords” field, then you are all done.
You should make sure that the keyword is included in the body of the post a few times. The inclusion of keyword should be relevant and appropriate. This is one tactic to boost SEO for your article.
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Use XML Sitemaps:
XML Sitemaps helps the search engines to find all pages on your website. The WordPress SEO by Yoast, plugin does this automatically as a part of Advanced settings. Every single page and post of your website will be indexed if you have mentioned public viewing prior to publishing the page. Make sure your website has a Sitemap XML plugin for indexing the website and submitting to search engines.
Maximize on Interlinking to improve rankings:
Increase the amount of internal links between inner pages deep within your website. Internal linking within your own website will help improve rankings for your website. You can also install a plugin i.e Yet Another Related Posts Plugin. which signifies associated topics based on keyword and content. This is great for the readers who have visited the page as well as search engines which immediately tracks all links and categorizes importance to the posts you have published.
When you plan to start a Blog website and are in a dilemma, opt for the collection of ready made websites available in the Online store.
This is the 1st part of the serial article in this website. We’ll be coming up with additions to help you improve SEO for your Blog website.
Your comments are welcome to help us improve the article. Share your viewpoint too in the comments.
Search engine optimization (SEO) decides how your site is found and positioned on the internet. Search engine optimization is an area that most bloggers will not deal in depth. At the topmost level, very technical minded people are testing and tracking things to optimize search rankings for their websites and blogs. These people use various options with all the features in an website i.e the keyword, links, images and so on to improve the website. The strategies that work well for one individual may not work for the others.
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At times you get valid inputs to write a new article based on the comment you receive for your previous blog. The reply to the comment received should also be detailed. Otherwise the readers will realize that it was a mere formality from your side.
Reply for blog comments
The best way is to read the points thoroughly, understand the points and then reply to it. Write the reply in a few crisp lines such that the message is conveyed as well as all visit that article will see the reply and understand the blog better probably in a new angle totally. We may miss out some valid points in a blog. The comments are also an ideal way to add on to the posts published.
How to comment on other blogs
Prior to making a comment go thru’ the other comments existing in the article. Read a few of them, make your own comment referring to another comment or add on to that comment. You should make your comment short and meaningful. Try to bring a new angle to the comment. The comment should not be repetitive and boring. This will bring more traffic to your blog.
You can add humor in your comments such that it will bring a smile on the face of all those read the comment. The intent is while doing serious reading a small joke will be a great change and people will come back to read your comment. Blogs are read by people of all age groups. Respect the audience and place your comments.
Comments support backlinks
Guidelines for posting a comment
While posting a comment remember the following points:
When to post a comment
Watch out for new articles in your niche. Try to be among the first five to comment on a new article. This will ensure your blog website is linked to many readers and thereby improving page rank.
The comments must be meaningful and heartfelt, this will make the readers gain curiosity and visit your blog website.
Be watchful on your comment and post accordingly. Given the right circumstances commenting on blogs can give a boost in your search engine result position.
If I’ve missed out on any valid point on how Blog comments can increase your blog website ranking do add in your views in the comments.